On page SEO involves optimization the webpage content for specific keywords which helps page to get listed in SERPs
Organic traffic from search engines is a major source of legitimate traffic and has serious visitors for your website, which may become you customers. Search Engines are showing websites in top SERP due to following reasons which webmaster can easily do :
- Post legitimate and valid content in the webpage which is easy to understand
- Need to use specific keywords which are currently being searched on search engines
- Pics suitable to content also helps in getting attention of search engines like google, bing, yahoo.
Suppose you operate a Industrial Products manufacturer website and you want to optimize a given page for the term “Industrial Products”. You can use your industrial products pics which are your original pics and shows the actual application of industrial product which you are optimizing along with the ALT tag that includes the product application and dont forget the alt tag text should include the possible keywords which are being currently used for that product search.
The technical details of the products also help in getting noticed in applications of the product.
This practice helps build search optimized content for the website which is containing possible keywords for search engines where your prospective customers and users are searching for product / service